Ep. 42 Public Relations Declassified Livestream

Episode Summary

In this week’s Public Relations Declassified livestream, we will be covering how to leverage trending topics to get featured in the media.

Key takeaways:
• Leveraging trending topics properly helps to increase your chances of getting featured in the media.
• Trending topics can also be leveraged to create more engaging social media content.

Outline:
• Why trending topics help you get featured
• How to find trending topics
• How to leverage trending topics in your pitch
• Examples and how to use them in your opening hook

Jeremy’s PR PSA:
• Expertise alone is not enough to get featured in the media. You also need to get people emotionally engaged so you stand out from competitors.