How to Maximize Impact From Your Next Press Release
Several years ago, I used to think press releases had lost most of the impact they once had, so I stopped using them. Then, a…
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Ep. 53 – How to Control the Search Results for Your Own Name
Episode Summary In this week’s Public Relations Declassified livestream, we will discuss how to control the search results for your name to create a more…
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Ep. 52 – Is a Defamation Lawsuit a Good Public Relations Strategy?
Episode Summary In this week’s Public Relations Declassified livestream, we will discuss whether a defamation lawsuit a good public relations strategy. Key Takeaways: • A…
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Ep. 51 – How to Create and Leverage Community for Public Relations
Episode Summary In this week’s Public Relations Declassified livestream, we will explains how to create and leverage community for public relations, with special guests, Tom…
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How to Handle Online Trolls and Protect Your Reputation
This training session explains how to handle online trolls and protect your online reputation, along with multiple real world examples.
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Ep. 50 – Leveraging YouTube for Your Personal Brand & Public Relations, with Aleric Heck
Episode Summary In this week’s Public Relations Declassified livestream, we will explains how to leverage YouTube for public relations, with a special guest and YouTube…
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Ep. 49 – Supercharge Your 2026 Public Relations Impact
Episode Summary In this week’s Public Relations Declassified livestream, we will be covering how to supercharge your 2026 public relations impact. Key Takeaways: • Effective…
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Ep. 48 – How to Leverage Giving to Earn Major Publicity
Episode Summary In this week’s Public Relations Declassified livestream, we will be covering how to leverage giving to earn major publicity. Key Takeaways: • Giving,…
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How to Build and Nurture Relationships with Journalists
This training session outlines exactly how to build and nurture relationships with journalists to help you get featured in the media so you can become…
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Ep. 47 – 3 Types of Content That Show Journalists You’re the Kind of Expert They Should Feature
Episode Summary In this week’s Public Relations Declassified livestream, we will be covering 3 types of content that show journalists you’re the kind of expert…
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