Ep. 51 – How to Create and Leverage Community for Public Relations

Episode Summary

In this week’s Public Relations Declassified livestream, we will explains how to create and leverage community for public relations, with special guests, Tom Kroll, David Phelps, and Mike Hambright.

Key Takeaways:

  • Community helps build social proof which helps you to be seen as a recognized authority in your industry

Outline:

  • Why do you need to make community a part of your public relations efforts?
  • How do you build an active and engaged community?
  • Interview with Tom Kroll, David Phelps, and Mike Hambright
    • How has your community helped you while you helped them?
    • How has your community helped you overcome a challenge or crisis?
    • What do you do to build an active and engaged community?
    • What common mistakes do you see people make in building a community?

Jeremy’s PR PSA:

Public relations is a team effort so the more people you have on your side, the more control you’ll have in how the public sees your brand.

Guest info:

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