Ep. 78 – Dunning-Kruger Effect in Public Relations
Episode Summary
In this week’s Public Relations Declassified livestream, we will explain the Dunning-Kruger Effect and how it impacts you in public relations.
Key Takeaways:
- The Dunning-Kruger effect can destroy your personal brand, trust, and authority status
- You can’t eliminate it entirely, but you can reduce its negative impact
Outline:
- What is Dunning-Kruger?
- How Dunning-Kruger plays out in public relations
- How to overcome Dunning-Kruger
Jeremy’s PR PSA:
Effective public relations requires an accurate understanding and confident presentation of your true level of expertise.
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