Ep. 5 Public Relations Declassified Livestream

Episode Summary
- Anything you say in the media can either make or break you — Here’s how to avoid costly PR mistakes
- How to create and leverage community for public relations
- Analyzing the WordPress PR crisis — What it looks like when a brand does everything wrong
- How to get journalists’ attention without being creepy or annoying
- Announcement: The ‘Become a Recognized Authority’ Challenge
- Jeremy’s PR PSA
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